in-home experience – Advanced HDR By Technicolor https://advancedhdrbytechnicolor.pro Wed, 15 Feb 2023 20:48:07 +0000 en-US hourly 1 https://wordpress.org/?v=7.0.4 https://advancedhdrbytechnicolor.pro/wp-content/uploads/2021/12/cropped-favicon-32x32.png in-home experience – Advanced HDR By Technicolor https://advancedhdrbytechnicolor.pro 32 32 Cinnafilm Releases Dark Energy Xenon, an Automated HDR Conversion Solution Utilizing Advanced HDR by Technicolor for Incredibly Vivid Content Delivery https://advancedhdrbytechnicolor.pro/cinnafilm-releases-dark-energy-xenon-an-automated-hdr-conversion-solution-utilizing-advanced-hdr-by-technicolor-for-incredibly-vivid-content-delivery/ https://advancedhdrbytechnicolor.pro/cinnafilm-releases-dark-energy-xenon-an-automated-hdr-conversion-solution-utilizing-advanced-hdr-by-technicolor-for-incredibly-vivid-content-delivery/#respond Wed, 17 Nov 2021 16:50:02 +0000 https://advancedhdrbytechnicolor.pro/?p=812

Cinnafilm Releases Dark Energy Xenon, an Automated HDR Conversion Solution Utilizing Advanced HDR by Technicolor for Incredibly Vivid Content Delivery

ALBUQUERQUE, N.M., Sept. 12, 2019—Cinnafilm, a media and conversion solutions company, released Xenon, an enterprise-grade High Dynamic Range (HDR) conversion system that provides an incomparable file-based solution for fully automated, high-quality HDR conversions from Standard Dynamic Range (SDR) source material. Xenon’s output capabilities breathe fresh life into SDR libraries for OTT delivery and viewing on the latest home theater technology. It also streamlines editorial and production workflows for non-HDR content to be seamlessly edited into natively-captured HDR material. Xenon converts SDR to HDR using Technicolor HDR Intelligent Tone Management (ITM) technology to generate up to 2,000 nit assets from SDR sources.

Xenon integrates Technicolor HDR ITM and Technicolor HDR (also known as SL-HDR) with the noise reduction capabilities of the renowned Dark Energy noise and texture management toolset. Technicolor HDR ITM is an automated process that tone maps and up-converts SDR video into a native HDR format. Dark Energy, a technology used for over a decade in many of the most prestigious post facilities in the world, removes digital noise and film grain from moving pictures without harming image detail and replicates any grain structure to create the perfect texture for a pleasing, final image. Dark Energy also provides superlative upres, creating stellar UHD/HD from HD/SD sources, respectively. Xenon bridges the gap between existing SDR workflows and source content material and the ever-increasing demands for HDR delivery. Conversions from SDR to HDR video can be exported as SLOG3, HDR-10, or HLG. In addition, the tool will down-convert from those HDR formats to SDR Rec 709 containing Technicolor HDR distribution metadata.

“We have been active in live production over the past several years with Advanced HDR by Technicolor; however, we needed a strong partner in file-based production that would add other aspects of the video toolchain like noise reduction. We believe partnering with Cinnafilm and combining the features of Dark Energy and PixelStrings to be a compelling solution for our customers,” says Thomas Bohan, Head of HDR Program at Technicolor. Cinnafilm’s CEO Lance Maurer says, “The Cinnafilm story started 15 years ago with an unbridled passion for converting and optimizing images for cinematic format.  We made quite a mark with our unique blend of image detail retention, quality, and performance, developing several stellar conversion products for broadcast that have become technical cornerstones in modern media supply chains. We continue to push the evolutionary envelope, and it is exciting to be part of a new merge point for consumption in home theater and OTT. Upconversion of SDR material is on the minds of nearly every content provider from both a resolution and color space perspective. The enormous amount of content in libraries to be repurposed for today’s home theaters requires an option such as Xenon, an automated, enterprise-grade solution that makes perfect sense for every budget. We are thrilled to partner with Technicolor, a company known for its legendary excellence and passion for picture quality, to fashion a new class of product – the HDR converter. I think of Xenon as the perfect union of our similar philosophies and elegant technologies. This is a great time to be in this business.”

Dark Energy Xenon ships in Q4 directly from Cinnafilm as part of its array of award-winning enterprise software solutions. Cinnafilm COO Ernie Sanchez will be available for live demonstrations at IBC2019, September 13 – 17 in Amsterdam. Please contact sales@cinnafilm.com to schedule an appointment. For more information on Dark Energy Xenon, please visit https://xenon.cinnafilm.com or contact info@cinnafilm.com.

About Cinnafilm

Cinnafilm, Inc. is a global leader in innovative video optimization solutions for television, film, and multimedia delivery. Harnessing the unmatched computing power of modern graphics cards, Cinnafilm’s patented, 100% file-based software solutions are rapidly changing the field of high-quality image processing. Cinnafilm software is in use today at many of the world’s premier, forward-thinking studios and networks, solving a wide variety of very complex imaging problems including but not limited to restoration and bitrate optimization, noise removal and texture-matching for digital cinema and film, and automatic retiming and standards conversions within real-time transcode workflows Cinnafilm’s corporate office is located in Albuquerque, New Mexico.

Contact
Laquie TN Campbell, Director of Marketing
laquie@cinnafilm.com
505.242.6626
]]> https://advancedhdrbytechnicolor.pro/cinnafilm-releases-dark-energy-xenon-an-automated-hdr-conversion-solution-utilizing-advanced-hdr-by-technicolor-for-incredibly-vivid-content-delivery/feed/ 0 Philips’ Joop Talstra Describes How Dynamic Metadata Adopted by the Blu-ray Disc Association Makes for Better HDR in Ultra HD Blu-ray Discs https://advancedhdrbytechnicolor.pro/philips-joop-talstra-describes-how-dynamic-metadata-adopted-by-the-blu-ray-disc-association-makes-for-better-hdr-in-ultra-hd-blu-ray-discs/ https://advancedhdrbytechnicolor.pro/philips-joop-talstra-describes-how-dynamic-metadata-adopted-by-the-blu-ray-disc-association-makes-for-better-hdr-in-ultra-hd-blu-ray-discs/#respond Tue, 23 Jan 2018 02:52:30 +0000 https://advancedhdrbytechnicolor.pro/?p=803
Joop Talstra, Philips “When TVs receive a video signal…that signal has come from a studio or from a broadcaster and is produced by someone sitting behind a monitor. That monitor is not the same as the TV you will have in your living room. This means that every TV in every living room will have to do some kind of conversion to ensure that the signal coming in is properly rendered on its display. The dynamic metadata provides a recipe that specifies, for every single video frame, how to do that.”
By: Technicolor
  ATLANTA – Jan. 23, 2018 – PRLog—The Blu-ray Disc Association (BDA) has adopted HDR technology that will enhance the visual performance of Ultra HD Blu-ray discs.  The Association has updated its specification for Ultra HD Blu-ray discs to include support for dynamic metadata in HDR video content that has been developed jointly by Technicolor and Philips.   In a podcast interview for journalists, Joop Talstra, Manager of Standardization with Philips, says the move demonstrates the BDAs continued leadership in introducing the latest technologies that enhance the visual experience for in-home entertainment.   “The breadth of companies from across the ecosystem that are members of the Blu-ray Disc Association is huge. You have hardware providers, TV manufacturers, Blu-ray disc player manufacturers, studio technology companies, and more.  They are all endorsing the HDR technologies that have been developed by Technicolor and Philips. We’re very excited about this development.”   Talstra explains that the Technicolor/Philips technology uses dynamic metadata to enable individual TVs to display HDR content that is as close as possible to the intent of the content creator.   “When TVs receive a video signal…that signal has come from a studio or from a broadcaster in a broadcast context and is produced by someone sitting behind a monitor. That monitor is not the same as the TV you will have in your living room. This means that every TV in every living room will have to do some kind of conversion to ensure that the signal coming in is properly rendered on its display.”   The dynamic metadata provides a recipe that specifies, for every single video frame, how to do that conversion to create the best possible picture on the TV, Talstra says.   “Without that metadata, every TV has to basically guess what the image should look like, and do that without any instructions of hints from the content provider,” he explains.   Talstra says it’s very early days for this new addition to the Ultra HD Blu-ray specification, but the level of industry support indicates strong demand. He expects video content to start being produced with metadata, in accordance with the specification and says Technicolor and Philips are working to make it as easy as possible for all the players in the value chain to support the development of video content incorporating dynamic metadata.   “We’ll continue to work with other companies in the Blu-ray Disc Association – and other relevant industry groups involved in HDR – to promote the benefits of this impactful visual technology in Ultra HD Blu-ray.”   To listen to the entire podcast interview with Joop Talstra, visit: https://www.dropbox.com/s/rco9scr7ulv8ubl/01_02_2018_Joop_HDRInterview_Edit.mp3?dl=0 Contact Lane Cooper ***@technicolor.com Photo: https://www.prlog.org/12688132/1
]]> https://advancedhdrbytechnicolor.pro/philips-joop-talstra-describes-how-dynamic-metadata-adopted-by-the-blu-ray-disc-association-makes-for-better-hdr-in-ultra-hd-blu-ray-discs/feed/ 0 Deployed in the OB Truck, the Solution to Deliver a Cutting-Edge HDR Experience https://advancedhdrbytechnicolor.pro/deployed-in-the-ob-truck-the-solution-to-deliver-a-cutting-edge-hdr-experience/ https://advancedhdrbytechnicolor.pro/deployed-in-the-ob-truck-the-solution-to-deliver-a-cutting-edge-hdr-experience/#respond Tue, 10 Oct 2017 02:58:24 +0000 https://advancedhdrbytechnicolor.pro/?p=807
CHAMPAIGN, Ill. — Cobalt Digital today announced that leading satellite service provider AT&T is using high dynamic range (HDR) technology from Cobalt and Technicolor to bring more vivid and realistic images to 4K broadcasts of live “MLB Network Showcase” games on its DIRECTV® satellite service. Integrated into the OB truck used for production, the Cobalt 9904-UDX-4K+HDR-ITM card uses the Technicolor HDR ITM (Intelligent Tone Management) process to accept SDR video signals and create stunning HDR video signals in real-time.

The integrated solution from Cobalt and Technicolor addresses the needs of production truck operators working with a mix of SDR and HDR systems by allowing them to create HDR signals easily from existing SDR sources, such as cameras and graphics systems. Technicolor’s ITM SDR-to-HDR process manages brighter highlights and darker shadows to deliver more realistic images for the most compelling and immersive entertainment experiences. In addition to supporting live broadcasts, this real-time analysis and adjustment capability offers broadcasters an immediate opportunity to unlock the millions of hours of existing SDR content and release it into an HDR world.

Another advantage of using Technicolor’s technology is its ability to tone-map HDR signals into SDR signals while creating SL-HDR1 metadata that is then inserted into the SDR signal for use downstream. This capability means a network service provider only needs to transmit an SDR feed to the viewer, and if the viewer has compatible equipment (TV or set-top box), the system will automatically “rehydrate” the signal to deliver a full HDR experience. This process is called Technicolor HDR, and the technology will reside in the Cobalt 9904-UDX-4K by the end of the third quarter. At that point, the 9904-UDX-4K will be the only baseband processor needed to create HDR and deliver it over existing SDR-capable networks.

Cobalt Digital is the first U.S. manufacturer selected to license Technicolor’s HDR ITM technology for the broadcast television environment, and the technology is available as an option for Cobalt’s new series of 12G-SDI 4K cards for the openGear® platform.

“Baseball is the true American pastime, and Cobalt is proud to play a key role in bringing this immersive viewing experience to DIRECTV customers and baseball fans who can’t make it to the game in person,” said Cobalt Digital CEO Bob McAlpine.

More information about Cobalt Digital and its products is available at: www.cobaltdigital.com.

About Cobalt Digital
Cobalt Digital Inc. designs and manufactures award-winning 12G/3G/HD/SD and IP-based conversion, terminal, throwdown, and multiviewer technology for the live production and broadcast television environment. As a founding partner in the openGear® initiative, Cobalt offers a full range of openGear video and audio processing card solutions for applications such as closed-caption compliance monitoring, OB production, master control, HD news production, signal transport, audio loudness, and color correction. Cobalt’s Blue Box Group™ line of interface converter boxes streamlines and simplifies a wide range of 12G/3G/HD/SD and IP-based conversion and signal transport tasks. The company’s multi-image display processors enable multiviewer capabilities in the most demanding studio and remote broadcasting environments. Distributed through a worldwide network of dealers, system integrators, and other partners, Cobalt Digital products are backed with a five-year warranty. More information is available at www.cobaltdigital.com.
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